The most international leather fair in the world – APLF – will soon hold a digital event for trade promotion. It is the Asean Digital Week, from July 19th to 23rd, which will have two Brazilian tanneries exhibiting to the target audience of buyers from the footwear sector in Vietnam and Indonesia.
Tanneries A. Bühler and Courovale will participate in the event with the support of the Brazilian Leather project, an initiative of the Centre for the Brazilian Tanning Industry (CICB) and the Brazilian Trade and Investment Promotion Agency (Apex-Brasil).
The two focus countries of the event, Vietnam and Indonesia, have great relevance for Brazilian leather. These nations are also among the ten largest importers of leather and skins in the world, representing a potential market of more than US$ 1.7 billion.
Asean Digital Week – Vietnam and Indonesia https://sampleroom.online/en-us
From the 19th to the 23rd of July
Platform: Sampleroom, by APLF
Format: 100% digital
With business roundtables and virtual product exposure and relationship with buyers
Visiting profile: Vietnam and Indonesia buyers of the shoe industry
Exhibitor profile: leather at all stages, machinery, chemicals and other materials for the footwear sector
About Brazilian Leather – The Brazilian Leather project is a sectoral project aimed at the internationalization of Brazilian leather. It is conducted by the Centre for the Brazilian Tanning Industry (CICB) in partnership with the Brazilian Trade and Investment Promotion Agency (Apex-Brasil). There are several strategies for consolidating the national product in foreign markets, such as the encouragement of the participation of tanneries in the main world fairs related to the industry and business missions focused on strengthening relations between Brazilian suppliers and foreign buyers. Read more at www.brazilianleather.com.br